A SafeTech™ brand born from field insight and customer demand
SafeTech™ was created over 30 years ago, at the same time as SBE Direct. This brand stems from a strong belief: to offer security solutions tailored to real-world needs. No company, public institution, or local authority should have to compromise between performance, discretion, and equipment protection.
From the outset, this brand was established to address the concrete needs of professional clients. They were facing situations that standard products couldn’t secure effectively. In matters of security, it was necessary to implement reliable, robust solutions adapted to sensitive environments.
SBE Direct then took the initiative to develop its own products capable of addressing the challenges of asset protection in business settings, confidentiality, equipment traceability, and regulatory compliance. This custom-made approach led to the creation of the SafeTech™ brand, now recognized as a key player in the field of physical B2B security.
Since then, the brand has continued to evolve. It offers robust products, easy to deploy, designed to ensure a high level of security and to adapt to real-world conditions, regardless of the sector.
Anti-theft products for businesses, designed to ensure security
The SafeTech™ brand offers a wide range of professional security solutions:

Each product addresses specific challenges: reducing losses, preventing theft, securing access, protecting data, and tracking sensitive assets.
Whether it's securing a computer, a smartphone, a workstation, or a meeting room, SafeTech™ offers anti-theft solutions for businesses designed to operate in real-world conditions over the long term. These solutions also help protect personal data, especially in environments with high IT security risks.
Thanks to their rigorous design and adaptability, SafeTech™ products enhance information system protection and ensure secure identification of equipment and users.
Case study: Thales DMS and the implementation of an anti-camera pouch
Thales DMS, a specialist in defense technologies, designs sonar systems for ships and submarines. At its highly secure site, the company regularly receives clients and suppliers. To ensure the security of its confidential areas and prevent any unauthorized access, Thales implemented the SafeTech™ anti-camera pouch.
This sealed pouch prevents any attempt to capture images with a smartphone. Its tamper-evident adhesive immediately reveals any unauthorized opening.
“Before, we had to constantly monitor visitors,” explains the security team. “Since implementing these pouches, we’ve gained peace of mind and raised our security level.”
Thales was already using other SafeTech™ products, such as control wristbands. The continuity of the security approach, the quality of customer service, the ability to tailor products to internal needs, and the lack of any equivalent on the market convinced the company.

Strengthening workplace security: a tailored approach
Effectively implementing an IT and physical security strategy requires tools that are suited to business needs. That’s why SafeTech™ develops solutions that are easy to deploy and configurable to your requirements. Whether it's for asset protection, access control, or equipment traceability, each product is designed to ensure security for your facilities and sensitive data.
The SafeTech™ brand is aimed at professionals seeking to enhance the security of their workstations, manage risks related to information leaks, or protect sensitive zones. These solutions are particularly effective in environments where confidentiality, regulatory compliance, and strict standards are non-negotiable.
Why was the SafeTech™ brand created? A lever for compliance and innovation
By developing its own brand, SBE Direct chose to control the entire process—from customer feedback to design and production. SafeTech™ thus makes it possible to offer quickly operational solutions, designed to integrate with all types of professional environments.
Creating the SafeTech™ brand was also an opportunity to provide better-suited, better-tested, more durable products, fully aligned with today’s requirements in terms of security, traceability, and protection of personal data.
This makes it possible to:
- Respond quickly to on-the-ground business needs
- Guarantee regulatory compliance
- Ensure the security of data and physical assets
- Offer customized products that are easy to implement
Strong values in security and traceability
SafeTech™ is first and foremost a philosophy: protect what matters with common sense, precision, and performance. Every product is designed to strengthen security, reduce risks of loss or intrusion, and durably protect business assets.
Foundational values:
- Protection: of equipment, access points, and sensitive data
- Traceability: through anti-fraud marking systems and secure identification
- Compliance: with data protection regulations
- Durability: solid, tested products, often made in France or Europe
A brand of security solutions for all sectors
The strength of SafeTech™ lies in its relevance to all industries: SMEs, large corporations, public institutions, healthcare, education, logistics, or defense. Each solution is designed to easily integrate with your internal processes, without complexity, and with an excellent quality/price ratio.
Protecting business assets has never been more strategic: whether it’s about IT security, equipment traceability, or data protection, SafeTech™ helps you implement simple, reliable, and scalable solutions.
SafeTech™: proven expertise in B2B security
Over 6,000 professional clients already trust SBE Direct and its SafeTech™ brand. More than 4 million assets have been protected thanks to our tamper-proof labels, security cables, anti-camera pouches, and traceability systems.
Our mission remains the same: to continue offering innovative, practical, and accessible professional security solutions—to help you secure what truly matters.